Sunday, May 16, 2010

Apple wins Monaco Grand Prix

Smart work by Apple to put their new iPad in the hands of BBC presenter Jake Humphrey for the Monaco Grand Prix today. With a TV audience estimated at an average of 650 million, peaking at one billion, what better place than the glitzy Monte Carlo race to be seen using the must have accessory of the year - especially when nobody outside the USA can yet get one! Just watch the pre-order list soar. He's smart, that Steve Jobs.

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